Commander

Small business phone & internet made easy.

The Brief

Commander, like their parent company Vocus Group, are experts in business phone and internet solutions. Unlike Vocus, however, Commander specialises in small business; exclusively servicing companies with anywhere from 2 to 50 staff.

Vocus needed to more clearly delineate their brands, and in the process wanted to give Commander a visual refresh, while minimising the loss of any of the brand recognition they've built over the last 30 years in the industry.

Commander Small Business

Component Library

The team narrowed down a subset of the existing website pages to be redesigned and converted to Hubspot landing pages to make it easier to manage and iteratively improve the customer journey.

I designed a set of reusable components that would serve both to modernise Commander's digital presence and improve the visual hierarchy of the new pages created.

Commander Bundle Panels
Commander Case Study Panel

Landing Pages

I was responsible for creating HTML & CSS component templates from my designs that were then used to develop Hubspot modules for the new landing pages. I worked with the lead developer to ensure implementation was in-line with the updated visual style.

Commander Nbn Page

Illustration

I created a set of spot illustrations and icons for use throughout the new landing pages and refreshed email templates. By using a minimal colour palette and bold geometric shapes, the illustrations strike a good balance between friendly and professional, reinforcing the overall tone for the new Commander brand

Commander Spot 1
Commander Spot 2
Commander Icons

Visit landing page